Facebook Likes & Twitter Follows – What It Means For Brands?
So off late we have seen all and sundry wanting fans and followers or more recently known as ‘likes’ on facebook. As a social media agency it pleases us that clients are being interested in social media. But on the other hand it also makes us wonder as to where all this is headed. This craze to reach 100K fans then 1 million fans or followers and more. Firstly lets put things into perspective: Brands have never before had such a powerful medium at their disposal at such a small cost. They have never before earned media that could boast [...]
The Social Media Joyride!
Before I start this post I must say that Ive absolutely loved every bit of running a social media agency in the last 4 years (almost.. we turn 4 n Jan’11). Things in social media scene in India have only recently started hotting up though. Ive mentioned in a social media evolution presentation earlier on how 2007-08 were growing but confusing times for social media. Last year has been a fantastic one though. Facebook has crossed 14 million users, Linkedin has crossed 7 million, the whole of bollywood and cricket world is on Twitter and even youtube has made strides [...]
