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Blog > Archive by category 'Blogs'
WATConsult wins ‘Best Viral Marketing Campaign’ IDMA Award 2011
Yes! This is our first award and mind you, its just the beginning!
We have won the E4M IDMA award for their ‘Indian Panga League’ Virgin Mobile, 2010 Campaign. The award was announced in the ‘Best Viral Marketing Campaign’ Category on Friday, 3rd June at the IDMA award in Mumbai.
Being the one and only social media agency amongst [...]
The ROI of corporate blogging
Blogging has been considered to be vague when it comes to calculating its ROI be it corporate blogging or blog marketing.
So we were more than glad to come across a published paper by Forrester’s Charlene Li that has taken the first step in measuring ROI for corporate blogs.
Here is how to evaluate your corporate blog and [...]