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Lead Account Manager

KEY OBJECTIVE OF THE ROLE

  1. To forge close and strong partnerships with the agency`s key clients – providing influential market
    insight, creative guidance and being the port of call for client needs.

KEY RESPONSIBILITIES

  1. Grow the client portfolio revenues to reach gross profit goals by thoroughly understand
    the fundamentals of the client`s business.
  2. Inspire, coach lead and manage Account Managers, Creative teams and Executives.
  3. Developing social media strategies, innovative and creative ideas and solutions for clients that deliver
    measureable results.
  4. Oversee high quality delivery of social media initiatives for your clients by working closely with the
    production, community management and technical teams.
  5. Manage and influence senior-level client contacts and maintain positive working relationships.
  6. Deliver regular feedback, analysis and reporting to the client to demonstrate how its social media
    initiatives are adding value to the brand.
  7. Manage internal relationships to ensure that all KPIs for accounts are hit, and to ensure that campaigns
    run smoothly and effectively
  8. Align community development investment with communications calendar and ATL marketing / PR
    activity
  9. Work with Global / Trend / PR to ensure that community development opportunities are not missed:
  10. Monitor relevant trends and competitor behaviour and report impact of social media on overall
    marketing campaign
  11. Research social media tools that can benefit the brand and implement where appropriate.
  12. Influence overall company and business strategies by promoting adoption of social/community driven
    marketing.

QUALIFICATION

  1. BMM, BMS, Diploma in Marketing and Communications, Diploma in Advertising and Communications.

COMPETENCIES

  1. Digital Agencies, Media Agencies(social media), Advertising Agency, Creative Agencies.
  2. 4+ years of communications experience, including at least 3-4 years in the digital practice of ad agency,
    digital agency or social media agency.

COMPETENCIES
Behavioural:

  1. Leading a small team – this person will inspire effective delivery of each day to day component of social
    media programmes, and ensure information delivery to the client is top notch.
  2. Should be up to date on all aspects of brand digital marketing and how social media fits into this.
  3. Excellent presentation skills with an astute and ability to interact with clients, agencies
  4. Detail oriented with an ability to vision client needs before hand and ensure that the service aligns with
    the client demand
  5. Excellent communication skills both written and oral.

Technical:

  1. The ideal person must be energetic, creative, an excellent writer and internet-savvy
  2. Immersed in what it means to live life online.
  3. Those with daily use of twitter, blogs, message boards and social networks are preferred.
  4. We would also prefer those who are active within SM community.

Interested candidates may email their resumé to wathr@watconsult.com

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